POTENTIAL DEVELOPMENT OF SUPERIOR PRODUCTS BUSINESS CENTER BATA PRESS PEJATEN
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Abstract
Bali is known as an art area and a national and international tourist destination, many of the tourist objects in Bali may already know, as well as art in Bali, both painting, carving, and dance, which have kept pace with the development of tourism in recent times. However, in Bali, not all people depend on tourism but also from other industries. One potential industrial sector is the Bata Press business. Tabanan, especially the Pejaten area, is the center for pressing brick making businesses, where most of the people in this area are made of pressed brick. Seeing this potential, it is possible to participate in business development in a more advanced direction. Development and assistance both in terms of quantity and quality, management and marketing aspects. This community service program was carried out at SME Surya Nadi owned by I Nyoman Sudiarsa.The problems found in SMEs are 1) Equipment (matrices) and printing machines in the production process are damaged and cannot be used optimally; 2) Drying racks and printing mats (eled) are damaged and eaten by termites; 3) Furnaces and fuel storage rooms (coconut husk and firewood) which are not suitable for use; 4) Inadequate drying room; 5) The layout of the production room has not been systematic, so that it is not working effectively, and the production room is not well organized and neat; 6) Management and bookkeeping are still very simple; 7) Do not have a signboard and a website for promotional facilities; 8) Not paying attention to health and hygiene at work, 9) Soil processing machines (Molen) are damaged and cannot be used. Solutions offered to partners for 2 years, namely 1) Equipment renovation by purchasing new equipment; 2) Procurement of drying racks and printing mats (eled); 3) Repair and construction of furnaces and fuel storage rooms;4) Repair Molen machine repair; and 5) Repairing the production room.. This activity can help SMEs increase their production capacity and quality, which in turn can increase the profitability of the business.